Friday, September 9, 2011

LEARN HOW TO IMPROVE YOUR BLOG!


LEARN HOW TO IMPROVE YOUR BLOG!

This Blog offers you basic tutorials on how to improve your blog quality, search 
engine rankings and how to get more visitors.By following our tips your blog or 
website can become search engine friendly.
You have to note that optimization for search engines is long process that take 
lot of time and effort,but your website or blog will show some amazing results 
over time.

On Page optimization to get better ranking part1


On Page optimization to get better ranking part1

Most important factor on your website must be your content,having a 
quality blog or website means providing your visitors fresh and unique 
content that is relevant to your choosen subject,because content is king.
If you have quality content it is more likely someone will link to you,
getting you traffic,better page rank,more visitors and more important blog/
web site.

Quality content = more visitors = more natural backilinks = better pagerank 
= better ranking

In this post we will discuss On page Seo factors like:
-Interlinking your web pages
-Unique content on every page
-Unique Meta tags for each page
-Proper use of H1-H6 tags
-Proper url setup
-Use of Alt tags and descriptive title on images
-proper use of ancohor text when interlinking
-making sure that there is only one version of page available
-proper use of rel="nofollow"
-Making sure your code is valid



Interlinking your pages means that you have to set up navigation on your 
web site correctly so any web page on your web site can be accessed from 
any other page.This is important so users as well as robots can reach every 
signle web page on your web site.

Unique content is very important,if you have indetical content on different 
web pages you can even get penalty for duplicate content,so keep that in mind!

It is best if you can set up unique meta Title and Meta description for every 
single post or web page,if you are using blogging platforms like blogger you 
will probably need to make code tweaks in template code to make this work.
There are many tutorials on how to do this.

Headlines on web pages should be put in code tags like tags like this <h1>Big 
Title</h1>,it is advisable that you have only one h1 title.In pratice the 
minimum you should use would be one h1 tag for main title of your web page 
or blog and h2 for any small titles. The proper use would be to use h titles 
in hierarchy like this(Html example):

<h1>Big Title</h1>

<h2>1.Title</h2>
<p>Content</p>
<h3>1.1 Title</h3>
<p>Content</p>
<h4>1.1.1 Title</h4>
<p>Content</p>

On Page optimization to get better ranking part 2


On Page optimization to get better ranking part 2

Picking the right domain or in case of blogs subdomain is one of the most 
important factors of having sucesfull blog,if you can afford,it would be best 
to have paid domain name like .com .net or .org.Those domains from my 
experience rank better from free domains and other paid domains(note 
that this is my subjective opinion and don't have to be true).Anyway which 
ever domain you choose make sure that first part of url is your keyword
(if possible,best would be if you can take url like this:www.yourkeyword.com 
or www.your-keyword.com).Since most single keywords have lot of 
competition and you will hardly beat web site that have been on first place 
of search engine for ages,try to pick longer url and keywords,or concentrate
on one are of main keyword(example: if you want to write about games,it
would be better to concentrate only on action games and make those your 
keywords).Sometimes picking longer urls and phrases/keywords can get you 
very high in search engine results with reasonable amount of vistors.

Using descriptive names and alt tags when you put images on your web page 
or in post is very important.It can get your web site better overall ranking 
because of extra keywords in the description and name of picture.so if you 
have a gaming blog/web site and you put picture of action game on it it 
would be best that you name it action-game.jpg instead of DSC10345.jpg.
This way you can get extra traffic trough Google Image search.

Since robots cannot read images they rely on name and alt tag and text 
around image to get idea what is displayed in image.If you put good relevant 
description in images,your images will rank better in image search and your 
blog overall ranking in search results will improve.

Example of using alt tag(HTML):
<img alt="In the sky flies a red flag with a white cross whose vertical bar is 
shifted toward the flagpole."
     src="http://upload.wikimedia.org/wikipedia/commons/thumb/8/83/
Dannebrog.jpg/180px-Dannebrog.jpg"
     width="180" height="135" />

Proper use of anchor text can be hard to coordinate,when you link your web 
page from another page on your website make sure you put anchor text that 
best describes it,it's hard to explain so i will show you on example 
HTML example):




This would be ok:
<p>Check out our new <a href="http://www.example.com/examplepage.
html">Action Game</a></p>
This would be wrong:
<p>To check out our new Action game <a href="http://www.example.com/
examplepage.html">Click Here</a></p>


In this good case our example page would be linked with keyword "Action 
Game" which will give it overall better ranking in search engine results,
while in the wrong case our example page would be linked with keyword
"Click Here" which would be useless to improve your ranking.


If you have blog on subdomain like .blogspot or on free domain you probably 
should not worry about next problem but if have paid domain,you should 
resolve this ASAP.
When you buy domain it can be acessed trough two different addresses: 
http://www.example.com and http://example.com,you have to choose 
one of them because it can cause alot of damage.First of all robots can crawl 
both versions and figure out that these two are identical web sites and you 
can get penalty for duplicate content,second problem is that some people 
might link to www version and others to non-www version so your rankings 
will get SPLIT in half between these two versions of site and neither will 
rank good in search results.Thats why you have to set up 301-redirect from 
non-www version to www or vice versa.You can read details on how to do this 
at Fresh promo 301-redirect.


If you must put link to some suspicious sites it is best to use rel="nofollow" 
because bad website neighborhood can hurt your rankings.


If there is something wrong in your code(even if site looks normal) it can 
make robots unable to crawl it correctly.So you might want to verify that 
your web site code is correct at W3C Validator.

Basics about Meta Tags


Basics about Meta Tags

Meta tags or Meta Elements are HTML and XHMTL elements that provide 
information about Web Page.Most used meta tags are: Title,Description,
Keywords,Author etc..Altought in most cases only Meta Title and Description 
are used.Meta tags also contain technical data about web page code 
language,charset and to allow or disallow crawling of web page by different 
search engine robots.

Robots(Web crawlers,Web spiders) are computer programs used by 
search engines that creates copy of crawled web page in search engine 
index.Index is database of copied web pages crawled by robot.Index is 
used by search engines to provide user almost instant results when they 
are searching the internet.

Meta tags(Title and Description,sometimes Keywords) are one of the biggest 
factors that shows search engines what your web page is about.Web pages
 with no meta tags are seen in eyes of robots like low priority web pages and 
therefore they mostly will rank at end of search results for given query.

On most blogging platforms Meta Title and Description can be set in options 
of blog,so there is no need to change any source code of blog.
If you are owner of blog or website you can use tools like meta blog stats to 
ensure that your meta tags are set up correctly.Your meta tags should be 
related to your website or blogs content.

If you host blog for example about gaming,you should metion words like games 
or gaming in your meta title and description so that the users and the robosts 
know what your blog is about.This way Serach engine will give you better place 
in Search results for keyword gaming or games, and the users will have better 
idea on what to expect on your blog before they enter.

So you don't only write your meta tags for robots,you write it for human 
visitors too.
Keep in mind that if you put something like this:"Games,Gaming,Gamers,
Fun games" as yout meta Description you will get penalty by search engines 
for keyword stuffing,and probably users wont click your site form search 
engine results if they see unattractive text like that in description.

Keyword stuffing is action where user tries to manipulate search engine 
results by putting alot of keywords in title,description and body of the page, 
making the page unreadable for human visitor in exchange for higher ranking 
in the search engine results.Search engines algotihm has evolved trought the 
years and is now fully capable to recognize when someone is trying to do this, 
some users have done keyword stuffing by putting keywords in the bottom of 
page and putting it in the same color as web page background,that way they 
did stuffing and it doesn't bother visitor to read normal text in body,in most
 cases visitor can't notice that web page is doing keyword stuffing,luckly 
agian search engine algoritam is designed to recognize this and people caught 
using this tehniques can get they web site or blog banned permenatly from 
search engines.

Almost all search engines(Bing,Yahoo,Google..) today uses only Title and 
Description Meta tag while Keyword meta tag is only used by Yahoo.

For optimal results your meta tags should look like this:

<title>Site name - Page title - Keyword description</title>
<meta name="description" content="Describe the content of the page here 
in short using relevant words" >

Basics about Optimization for Search engines


Basics about Optimization for Search engines

Most bloggers quit updating their blogs because of low traffic, having a blog is not 
just putting new content or reuglar basis.Putting new content is only half of the job
of having a sucessfull blog,other part of job is to ensure your blog gets visitors.
There are two types of traffic: paid and unpaid.Paid traffic comes trough advertising
on other websites and is only usefull if you can make more money with your blog or
website than what you pay for advertising.
Unpaid or organic traffic comes from search engines and other web sites or blogs that
havelink to your blog/web site.This is the best traffic because you can be sure that
people will only come to your blog if they are really interested in content rather than
accidently clicking on ads.
Most webmasters and bloggers aim for organic search engine traffic because of that.
There is whole area in marketing that deals with website rankings in search engines
and its called  Search engine optimization or SEO.
Serach Engine Optimization or SEO is technique that is used to get the best available
spot in SERP(Search engine Result Page) for choosen keyword.SEO involves many
factors that must be improved to get higher rankings.It's lot harder to do SEO on blog
because of limited acess to code.There are many things that blogger or webmaster
should watch for if they want to get good place in search engine results.

Better place in Search Engine = More Visitors.

SEO is devided in two sections - On page SEO
                               - Off page SEO

On page SEO involves any factors that can be changed on page or in the source code
of page such as Meta tags,Right use of H1-H6 titles,Keyword density and so on,
and Off page seo involves some factors that can be changed outside of page such
as Number of backlinks your website or blog gets,Google PageRank..etc.

Backliniks are links that lead to your blog/post/web site/web page from some other
web site or blog. Backliniks can be DoFollow or NoFollow.DoFollow links pass
PageRank from page that links to you and your Web site or Blog.No Follow
backlinks are useless.

This is how NoFollow backlinks look like in HTML code:
<a href="http://www.example.com/" rel="nofollow">Link text</a>

This is how DoFollow backlinks look like in HTML code(only missing the
rel="nofollow" attribute):
<a href="http://www.example.com/">Link text</a>

PageRank is algorithm that was devloped by Larry Page and it shows importance
of the web page by considering more than 500 million variables and 2 billion terms.
PageRank is shown with numbers that go from lowest 0 to highest 10(note that
there are only few websites with PageRank 10 such as Facebook,Google..)

PageRank is only relevant for Google Search engine and it can be checked by
installing Google Toolbar on your web browser and going to web site wich PageRank
you would like to know.Toolbar  PageRank is updated once evry three months or
close to that while real internal PageRank of websites is updated on constantly.

More about Seo in new posts...

very funny and amezing must watch